When your job is selling a product or service, time can be both your greatest ally and an unforgiving enemy.
By adopting the right mindset and taking control of your time, you'll find that your productivity levels and profit margins soar. Below are some tips, which work especially well for GoCloud Hosted Desktop resellers.
1: Minimise admin and repetition
These two factors can consume hour upon hour unnecessarily every week. Luckily, there are many ways to cut down on them:
- Create clear sales scripts, adaptable communication templates, streamlined pitches and other snappy communications that can be quickly tweaked for various leads.
- An efficient CRM system will correlate customer info better than you ever could.
- Route planning software reduces travel time and mileage.
- Software like HubSpot Meetings allows buyers to book open slots in your calendar instantly, saving whole chains of emails.
2: Stay focused on one task
Very few people can multitask well. Even fewer can complete multiple tasks at the same time, without the level of quality diminishing.
In a complex sales environment, it can be easy to fall into the habit of multitasking. After all, there are many different demands on your time and mixing up jobs can feel refreshing. However, there is no substitute for absolute focus.
3: Reduce distractions
On the subject of staying focused, not all things that may divert you from your task are work-related, and many are most likely nonessential. The big old internet, with sites like Facebook and any range of news media, is there waiting to steal half an hour of your day. Tools such as the Chrome extension Block Site will help you to remove these time-burners while you’re at work.
It’s also important to have strict rules with family members and friends about contacting you during working hours. You don’t have to be unkind, but firmness and clarity will go a long way to managing your time effectively.
4: Keep your sales proposition concise
Let’s be honest, we’ve all inadvertently talked someone out of a sale at some point or other. The true way to ensure the all-important check on your lead sheet is to tell the prospect why they need what you’re selling, without all the padding. From direct sales to email prospecting, this is always the best way to go.
5: Just do it
Talking about sales propositions, the popular sports brand slogan above is also a great motivator for getting through the parts of your day that you really don’t like. If it’s something repetitive or boring, such as updating your sales database, remind yourself of the overall goal and how good it will feel to achieve it.
If it’s a worrying or high-pressure task such as a presentation, focus on calm confidence. In these situations, knowing that you can do it is nine tenths of doing. Then, of course, just do it.
6: Make the most of your success
Average sellers, and many good sellers, achieve a goal such as securing a sale, then sit back on their laurels to bask in the glow of their triumph. Excellent salespeople do not do this, as they know that the best time to make a cold call, book an appointment or pursue a lead is just after a success, regardless of its size.
When that inspirational confidence is brimming over, you’re just getting on a roll. It may be tempting to use up all this momentum enjoying a coffee or a long lunch, but it’s much more productive and rewarding to press on and make more sales.
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